Adsense ads optimization

1. Use the same color as your website.

2. Use the same color in the border of your ad as your website.

3. Use the same color of the title of the ads as the links or titles of the post of your webpage.

Besides optimizing two other important factors that determine your ultimate click-through rate are:

1. The type of ad you use, and

2. The positions where you place the ads

Please see the different adformats of ads that Google offers. Click ad formats. Based on my experience, the “killer” formats that do very well for me are:- Wide skyscraper, large rectangle, and square.

For wide skyscraper, my recommendation is to put them on the left hand side of the page will be the best since people always used to the left hand side with navigation links.
For Large Rectangle, I always put them at the end of the article. Why? Because, people after completing your post still hungry for the information and if the links make them interested they will click those ads.
For Square ad within the article itself, on the left hand side. Just below the title. Why? Because, after reading the headline, the visitors will usually begin reading from left to right and they see will see the ads and if the titles of the ads Is interesting, they will remind themselves to come back to click on it, or they will view the ad with a new Google created a “Heat map” to show that in which location generates the most click.